1998, JERICHO COMMUNICATIONS MEDIA OUTREACH PLAN

Sample PR plan (Public Relations kit for Dummies)

Jericho Communications already has a sound reputation for providing clients with full-service public relations programs that are creative, dynamic and strategic.  This certainly helps Jericho stand out with current clients, as well as with prospective clients.  However, to further complement our reputation, it’s critical for Jericho to garner continuous media and industry influencer attention about it’s cutting-edge client programs, it’s unique philosophy and talented staff.  Keeping this in mind, following is a proposed six-month self- promoting media outreach plan for Jericho with specific goals to maintain a more constant momentum of Jericho news with key targeted media.

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